WowBooks launches: personalised book service for publishers

Offering high quality printed products with fast turnaround at competitive prices

KENT, 10 December 2018: WowBooks, the personalised production specialists, today launches globally. Targeted at consumer publishers, WowBooks aims to offer the fastest, most innovative personalised books on the market, whilst maintaining a competitive pricing model.

WowBooks launches with three consumer publishers already on board. Underpinning WowBooks is its proprietary software, WowFlow, which is designed to work seamlessly with publishers’ own systems, ensuring the process is completely automated. Two years in development, WowFlow automates everything from order submission to dispatch.

Specialising in personalised storybooks and photobooks within a 48-hour production turnaround, with a wide range of finishing and personalisation. The company launches with a powerful direct mail campaign, which includes a collection of personalised mini books and embedded video the recipient can play at the touch of a button. The short video shows the origins of WowBooks and the services it offers consumer publishers: https://www.dropbox.com/s/n5baxpopgaoaecd/WowBooks_30s.mp4?dl=0

With options such as stapled and perfect bound books, WowBooks is also the market leader in Lay-Flat binding, whereby books open completely flat, making them perfect for displaying images. Additional finishes include laminating and digital foiling and WowBooks is the only company based in the UK to offer digital foiling using a Kurz foiling line.

Andrew Balcombe, founder of WowBooks, commented: “We created WowBooks because we saw a gap in the market for a personalised production service that offered speed, product innovation and cost effectiveness. Having worked in high quality digital print for many years, we knew that bespoke software would allow us to integrate and automate seamlessly.”

“Even as they take hundreds of digital photos every week, customers see real value in beautifully produced, personalised products that are tactile and make a lasting impression,” Balcombe added.